Product as Fashion

The Brizo line of faucets, by Delta, was created as a fashion brand aimed at higher-end, style-conscious consumers. The online experience extended the brand personna via contemporary site design, using fashion palette accessories and viewers to enable site visitors to envision what the faucet could look like in their own home. The Floriano Dream is one example of a specific product experience that sought to evoke the imaginary dreamscape and personna of Floriano through tactile, fluid interactive design.